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Ansvar Unveils New Website to Provide Information Boost for Brokers
December 5th, 2013

Ansvar Insurance, Australia’s leading insurance provider for the care, community (including not-for-profit), education, faith and heritage sectors, has opened its virtual doors to a revitalised version of, designed to fulfil the growing information needs of its intermediary partners.

The newly launched website is a flagship investment of the company’s marketing program and a culmination of the Ansvar brand refresh and restructure of the business that has occurred over the last 18 months.

“We have undertaken a complete overhaul and redesign of the website, through workshops with both internal and external stakeholders. Our vision for the website is to reaffirm Ansvar’s position in the market as the leading insurer within our core segments,” said Deirdre Blythe, Acting CEO, Ansvar.

“We have experienced strong growth this year, particularly in the second half, so we’re seeing the dividends of our time and effort we invested in overhauling the business.  The strength of our brand externally is a critical component of that and our new website signifies a very tangible and visual aspect of the new Ansvar,” Deirdre said.

Key features of the new Ansvar website include:

  • Ansvar’s expertise lies within its people who we are bringing to the forefront through our Ansvar Specialists.
  • The site, while it contains all the information typical of an underwriter’s website, is not based on products alone. Instead, it provides brokers with information relating to challenges and risk exposures specific to Ansvar’s core sectors, offering a holistic approach to solving client’s insurance needs.
  • The foresights section provides a wide range of topics and challenges facing our client’s industries, creating a platform for Ansvar to share knowledge and highlight successes, providing helpful guidance to brokers.
  • Content will be dynamic and regularly updated, with an emphasis on knowledge sharing.

“Our hope is that the website will continue to deepen the association our intermediary partners have with Ansvar.  Our vision is that Ansvar will be the first choice for brokers for any and all of our core segments,” said Deirdre.

“Ansvar’s long held experience within our core segments, yields rich content and allows the brand to position itself as one of the most experienced providers in these sectors.  We believe the new website, which is part of a broader sales and marketing strategy, will help to further strengthen our market position in 2014.”

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Ansvar Insurance

4 months 3 weeks ago

We had such a great day at last weeks 'Reach Beyond Golf Day' that raises funds for a medical clinic in Bangladesh for the Rohingya refugees. Thank you to all the organisers for putting on such a great day and also for the passionate presentation to explain the amazing work that's been done with the funds raised. Pictured is our team Matt Abslom, Matthew J Fyfe, Jim Petdro and Richard Coloretti #golf #funding

Ansvar Insurance

5 months 3 weeks ago

We had to share these wonderful words from the Lighthouse Foundation's Michelle Michie, Philanthropy Manager. The Lighthouse Foundation were one of our 2016/ 2017 Community Education Program Grant Recipients.....

“We are immensely grateful for this support which has been crucial in life changing work which has helped so many young homeless girls get off to a healthy start with their newborns. I wish you could experience what I do, when I see these girls graduate to independent living with a strong attachment to their child. Without this help, so many of them would not have been able to manage, and would have given up their baby into the state care system.

Thank you for the partnership, and the tangible feeling that the Ansvar team truly cared about homeless children and young people, and that you had their back.”
Pictured (L to R) is Ansvar's CEO Warren Hutcheon, Lighthouse Foundation Founder Susan Barton, Lighthouse Foundation Philanthropy Manager Michelle Michie and Ansvar's COO Phil Gare.

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